Sales Strategies: Negotiating and Winning Corporate Deals

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Type
Book
Authors
ISBN 10
0749427736
ISBN 13
9780749427733
Category
Unknown
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Publication Year
1998
Publisher
Pages
188 P.
Subject
Marketing
Abstract
This book looks at the strategy of corporate sales. It examines sales as as a key part of business development and corporate strategy, focusing on the negotiation of large contracts in both the manufacturing and service sectors. Thirteen chapters are covered that illustrates the importance of integrating the firm's sales strategies with its corporate vision of the type of work it wants to perform.
Description
Includes figures, references, and index.
Number of Copies
2
Library | Accession No | Call No | Copy No | Edition | Location | Availability |
---|---|---|---|---|---|---|
Main | 1075 |
658.81 NEW |
1 | Yes | ||
Main | 1080 |
658.81 NEW |
2 | Yes |