Entrepreneurship: Successfully Launching New Ventures, Global Edition

Type

E-Book

Authors

Bruce Barringer, R. Ireland

ISBN 10

1292255331

ISBN 13

9781292255330

Tags

Entrepreneurship

Abstract

This book is about the successful launching of an entrepreneurial venture or firm, it defines entrepreneurship and discusses why some people decide to become entrepreneurs. It also highlights entrepreneurs’ characteristics, the common myths surrounding entrepreneurship, the different types of start-up firms, and the changing demographics of entrepreneurs in the United States and other nations as well. Then describes entrepreneurship’s importance, including the economic and social impact of new firms, the importance of entrepreneurial firms to larger businesses as well as the entrepreneurial process.

Description

Includes illustrations, glossary, name index, company index, subject index

Number of Copies